Making Money With AdSense
Making money with Adsense has been discussed many times. But do you know how you can improve your earnings tremendously with little effort?
Earning pennies per click, that is what I hear when Adsense is discussed. But by following some easy steps you can increase your earnings.
Location
Your location of where you place your Adsense is one of the most important things if you want to improve your earnings. The best place to put your AdSense is above the fold, where the eye first hits the page, and close to the content.
Example, when a visitor comes to your website the first thing they will do is scan your website from left to right. A good placed Adsense ad where the eye first looks should increase your click through rate for that ad.
Another great place to put your ad is within the content itself. The reason why this works is because your visitor will be drawn automatically to the ad while reading your content, increasing the chances that they click on the ad.
Text or Image
For the niches I’m in text works better than image and it pays more per click to. The best thing to do is to test both on your site for a week.
Ad Size
Size matters, in content I use the 300 x 250 ad, left aligned. For the sidebar I use the 160 X 600 ad.
Too Many Ads
Placing to many ads on your website will reduce your earnings per click. Why? I do not know for sure, but there are two explanations I can give you:
Click through rate affects your earnings. The higher your ctr the more you make per click. Having to many ads on your website automatically lowers your ctr.
Your Adsense code position in html plays an important role to. The highest ad in your html gets the most preference from Google. So lets say you have an ad in your header, one in the sidebar, and one in your content, you got a problem.
If the ad in your content gets clicked on the most, you will make the least, because this ad is the third ad in your html code.
Build Pagerank
Pagerank has played a role for me to. While I was advertising using google content search, I was advertising on some crappy websites. Just for fun I increased my bids more than 100% and all of a sudden I was appearing on sites like about.com.
Clicks That Pay
Of course you need to go for clicks that pay you a lot. No use in going for clicks that only pay a couple of pennies.
Split testing
Always test different ads for a week or two. This is easy to do. Keep the good one and lose the dud. Use a website like splittester.com to see if you need more data or not.
Follow these steps and you be making moeny with AdSense. In the future I will discus what not to do.